Broncos Owners Penner Sports Group Buys 40% Stake in Colorado Rockies
The Penner Sports Group, which owns the Denver Broncos, bought a 40% stake in the Colorado Rockies. Greg and Carrie Penner are now the largest minority owners of the baseball team.
Greg and Carrie Penner's family business, the Penner Sports Group, has purchased a 40% ownership stake in the Colorado Rockies, making them the largest minority owners of the Major League Baseball team.
Rockies chairman and CEO Dick Monfort and owner Charlie Monfort announced the deal on Friday. The Penner Sports Group already owns a controlling interest in the Denver Broncos NFL team.
This represents a major shift for Colorado sports, as it's the first time owners of one major Denver team have invested heavily in another franchise. Rockies fans have been calling for changes to team management and operations for years.
The Penners bring significant business experience and resources from running the Broncos. Their investment could signal new approaches to player development, facility improvements, and fan experience at Coors Field.
The Monfort family will continue to control the team, but the Penner investment gives them new partners with deep pockets and sports management expertise.
This marks the first time Broncos owners have invested in another major Denver sports team. The move could bring new resources and management approaches to the struggling Rockies franchise.
Details about how the partnership will change Rockies operations and management structure.
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